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Trade show counters and podiums are essential elements of the exhibition stand that transform ordinary exhibition spaces into powerful brand engagement zones. These versatile display solutions serve as both functional workstations and attention-grabbing promotional tools, making them indispensable for successful trade show participation.
From illuminated counters that capture attention to quick-deploy solutions that save precious setup time, modern trade show counters and podiums combine style, functionality, and innovation to help exhibitors maximize their presence at any event.
To help you leverage the benefits of the exhibition podium or counter that works for your brand, we at Instant Exhibitions have handpicked six of the trendiest trade show counters. Let’s have a look at them:
Here are the top six trade show counters and podiums trending at the UK trade shows.
Pop Up counter is trending, as it redefines
the portable
exhibition counter stand with its innovative quick-change graphic system. It allows brands to
refresh their message without replacing the entire unit, perfect for the modern marketer's need for
adaptability.
Distinctive Features of Pop Up Counter:
It is covered in interchangeable high-quality laminated graphic wraps. This versatile feature of the pop up counter makes it perfect for multiple campaign uses.
Pop up branded exhibition display counter is a multipurpose tool that not only serves as the podium but also offers the convenience of storing the items (brochures, giveaways, etc.) through its internal shelving with 10 kg capacity.
This exhibition podium/counter comes with the colour choice of white or black countertop to suit the overall colour scheme of the exhibition stand.
This versatile exhibition counter stand is suitable for standalone promotions or as accessories to larger event setups.
Best For: Marketing agencies, retail brands, and companies with frequent campaign changes.
Use Cases for Pop Up Exhibition Counter: Ideal for trade shows and multi-event campaigns where branding needs to be quickly updated while maintaining a professional presentation point.
The cocktail table, capitalising on the rising
trend of informal
networking spaces, transforms the traditional standing table with its lift-up feature. With its
premium sublimation printing and sophisticated design, the lift up cocktail table is rapidly
becoming a conversation starter at trade shows.
Distinctive Features of Lift Top Cocktail Table:
A branded cocktail table is round in shape and has a premium solid top with a 64cm diameter, which is sufficient for displaying products or welcoming potential customers.
The cocktail table has a machine-washable premium tension fabric branded cover, reducing maintenance costs.
This lift top cocktail table cover comes with full-colour sublimation printing customised to match your exact brand colours.
It offers the convenience of an ultra-quick 5-minute setup, which is handy when you reach the venue at the last minute.
Best For: Corporate events, hospitality sectors, and luxury brand activations.
Use Case of Branded Cocktail Table: Perfect for VIP areas, networking zones, and upscale product sampling stations at trade shows where style and functionality need to merge.
Why is InstaStertch Oslo brand counter Trendy? Istastretch Oslo
Counter embraces the minimalist design trend while offering maximum impact through optional
LED integration and clean lines, appealing to brands that value aesthetic flexibility.
Distinctive Features of Fabric Pop Up Counter Display:
This brand counter's wrinkle-free tension fabric system offers a sleek and professional look for lasting brand impact at events.
The Instastretch Osla counter offers customisable configurations (1m and 1.5m size options) to better suit the requirements.
Its internal LED lighting (optional) adds an attractive element to the counter, elevating the overall aesthetics of the exhibition stand/ booth.
The Istastretch Oslo fabric pop up counter display's premium black acrylic top enhances its sturdiness.
Best For: Design-conscious brands, architectural firms, and contemporary retail displays.
Use Case for InstaStetch Oslo Brand Counter: Excellent for high-end retail environments, architectural showcases, and modern exhibition spaces where design aesthetics are paramount.
The InstaLight counter revolutionises traditional exhibition displays by seamlessly integrating LED
technology with a sleek design, and thats exactly why Instalight LED
Counter is in trend. It creates an attention-grabbing focal point that stands out in
exhibition halls.
Distinctive Features of InstaLight LED Counter:
It enhances your booth's ambience with sleek, built-in LED lighting and concealed wiring for a professional, clutter-free presentation.
The InstaLight LED counter maximises exposure with vibrant, double-sided graphics, ensuring your brand is visible from every angle for increased audience engagement.
It elevates your display with a high-quality black countertop that adds a touch of elegance, perfect for upscale branding.
This LED counter also saves time with a quick, tool-free setup in less than 5 minutes, allowing you to focus on engaging with attendees efficiently.
Best For: Tech companies, luxury brands, and businesses seeking a modern, high-end display solution.
Use Cases for InstaLight LED Counter: Perfect for product launches, evening events, and high-traffic areas where ambient lighting can enhance your brand's presence. The illuminated display draws attention while maintaining professional functionality as a service counter.
Check out our blog lighting magic: transforming your exhibition stand with instant exhibition's light boxes to learn creative applications of light boxes for trade show success and more.
What Makes It Trendy: This pop up trade
show counter answers the
modern demand for instant setup with its innovative gas-loaded piston system, making it the go-to
choice for fast-paced events and pop-up activations.
Distinctive Features of Pop Up Trade Show Counter:
Quick setup saves time and effort, allowing you to focus on engaging with clients and maximising trade show opportunities.
Its gas-loaded piston mechanism ensures smooth, effortless assembly and disassembly, enhancing user convenience while minimising the risk of damage during setup.
Auto-locking technology provides added stability and security, preventing accidental collapses and ensuring a professional presentation throughout the entire event.
As a compact transport solution, this portable counter fits into tight spaces, making transportation and storage hassle-free while reducing shipping costs.
Best For: Event agencies, pop-up retailers, and mobile brand activations.
Use Case Pop Up Trade Show Counter: Perfect for flash retail setups, quick-turn events, and situations where setup time is critical but professional presentation is non-negotiable.
The reason Instapop Pro Counter is trendy is
that it combines
attention-grabbing LED technology with high-definition sublimation printing, meeting the growing
demand for Instagram-worthy display solutions at events.
Distinctive Features Instapop Pro Counter:
Dynamic LED lighting options enhance brand visibility with customisable LED lighting, attracting attention and creating an inviting atmosphere for your audience.
The high-impact sublimation graphics on the Instapop Pro counter showcase vibrant, durable graphics with full-colour sublimation1, ensuring your branding stands out and makes a lasting impression.
Long-distance visibility ensures your message reaches a larger audience with optimal visibility, making your display noticeable from afar and driving engagement.
Intapop counter provides professional presentation, elevating your brand with a sleek, stable platform. It offers a polished, high-quality space for showcasing products and engaging clients.
Best For: Instapop Social media-focused brands, exhibition professionals, and companies prioritising visual impact.
Use Case for Instapop Pro Counter: Ideal for trade shows, product launches, and events where standing out in a crowded space is crucial for brand success.
Several key considerations can ensure that you select the right display solution when choosing trade show counters or podiums for your event.
Portability & Ease of Setup: Opt for lightweight, foldable trade show counters or podiums that are quick to assemble. The easier it is to set up, the more efficient your event preparations will be.
Durability: Look for high-quality materials that can withstand the wear and tear of multiple events. Durable counters will continue to provide reliable service, even with frequent use.
Elements of Customisation: Customisation options, such as full-colour graphics and branded logos, allow you to showcase your unique brand identity. Choose counters that offer customisation to help make your booth stand out.
Storage Capabilities: Consider counters with built-in shelves or compartments for brochures, product samples, or personal items. Adequate storage helps keep your booth organised and clutter-free.
Aesthetic Appeal: The design of your trade show counter should align with your brand image. Modern, stylish counters enhance your booth’s overall presentation and attract more attendees to your space.
The right trade show counters and podiums can significantly enhance your exhibition presence and boost engagement with potential clients. By carefully considering factors such as portability, durability, customisation options, storage capabilities, and aesthetic appeal, you can select a display solution that perfectly aligns with your brand's needs and objectives.
Whether you're hosting product demonstrations, facilitating face-to-face interactions, or creating an eye-catching branded space, investing in quality trade show counters and podiums is crucial for achieving your exhibition goals and standing out in today's competitive event landscape.
Partner with Instant Exhibitions for Trendiest Trade Show Counters and Podiums Now!
Looking to make the right counter choice? Contact Instant Exhibitions and let our expert team guide you through our innovative range of display solutions. With proven success across thousands of exhibitions, we're committed to helping your brand shine. Explore our collection now!
Setup times vary by model, ranging from just seconds for gas-loaded piston systems like the Stretch Fabric Pop Up Counter to around 5-10 minutes for more complex units with LED integration. Most modern trade show counters are designed for tool-free assembly and can be set up by a single person
Yes, many modern trade show counters, such as the Pop Up Display Counter, feature interchangeable graphic wraps that can be easily switched out between events. This allows you to update your messaging and branding without purchasing an entirely new unit, making it a cost-effective solution for companies with multiple campaigns or events.
Consider three main factors:
Available booth space and layout
Transportation requirements and storage capabilities
Intended use (product demonstrations, meet-and-greet, sales processing, etc.) Most manufacturers offer various sizes to accommodate different needs, from compact cocktail tables to full-size counters.
LED-integrated counters like the InstaLight Counter and InstaPop Pro Counter can provide significant value, especially for:
Evening events or dimly lit exhibition halls
Brands wanting to create high-impact visual displays
Companies looking to increase visibility from a distance
Businesses seeking to create an upscale, modern appearance The additional investment often pays off through increased visitor engagement and enhanced brand perception.